The ServiceNow® Manufacturing Commercial Operations (MCO) application provides a comprehensive solution to manage the entire post-sales life cycle of your products, subscriptions, and services. With the latest Yokohama release, the Manufacturing Commercial Operations application has been enhanced and updated to include powerful new features designed to support manufacturers more effectively.
Sales Promotion Management
Manufacturing OEMs (Original Equipment Manufacturers) frequently launch sales promotion campaigns to introduce new products, boost sales of existing lines, or clear aging inventory. These campaigns often include targeted promotions tailored to specific demographics, such as senior citizen or veteran discounts. Channel partners are responsible for extending these promotions and discounts to end customers during sales transactions. Subsequently, OEMs reimburse these channel partners for the associated promotional costs.
The MCO application facilitates seamless collaboration between OEMs and their dealers by streamlining the management of sales promotions and claims. The sales promotion framework within MCO allows OEMs to publish and manage promotional campaigns efficiently. At the same time, it enables channel partners to submit claims for reimbursement after completing product sales transactions under the terms of these promotions.
By leveraging this framework, manufacturers can ensure better transparency, faster processing of promotional claims, and stronger alignment between OEMs and their sales channels.
This feature enables the dealers to file such claims post vehicle sale. There are three parts to the sales promotion:
- Creation of sales promotion by the OEM.
- Creation of claim against the promotion by the dealer.
- Review and reimbursement for the claim by the OEM.
This store app renders the claim submission and claim review and approval process using a playbook
The Manufacturing sales promotion management advanced plugin allows the users to use the above features. Additionally, the claim submission process and the claim review and approval process are both rendered using playbooks. The playbook is made available to the following persona:
| User | Description |
| Manufacturing Operations Admin |
|
| Sales Promotion Manager |
|
| Claims Agent |
|
| Dealer Sales Agent |
|
| Dealer Operations Admin |
|
- New -
- Sales promotion creation and publishing.
- Submission of claims by dealer using the playbook on the dealer portal.
- Review and approval of the claims by the claims agent on the CSM workspace.
- Claim submission and review and approval are both rendered using playbooks and related activities.
- Changed - N/A
- Fixed - N/A
- Removed - N/A
Fore more details, please refer to the release notes below.
The Manufacturing Sales Promotion Management Advanced is available with MCO Pro SKU.