The Medallia Connector for ServiceNow enables organizations to integrate the Medallia and ServiceNow platforms for IT Service Management, Customer Service Management, and HR Service Delivery (additional solution specific application required).

Medallia is the leading experience management platform, helping leading brands llike ABN AMRO, ADP, Petco, Rent-A-Center, Sam’s Club, Sprint, and Vanguard improve their customer and employee experience.

Business leaders at all levels and across the organization, whether operations, marketing, contact center operations, store operations, or general managers, can reduce churn rates, improve cross-sell and upsell, reduce acquisition costs, and increase employee satisfaction by combining the benefits of Medallia and ServiceNow's complementary platforms.

Medallia was designated a leader in Forrester's 2018 wave for Customer Feedback Management platform, earning top scores for both current offering and strategy.

According to the Forrester Consulting Total Economic Impact study commissioned by Medallia, organizations using the Medallia customer experience management platform can achieve $35.6 million in benefits and an ROI of 591 percent over 3 years with payback in less than 6 months.

Medallia Connector is a native Built on Now application for your ServiceNow platform, and is an enterprise-built solution that has been designed and tested for fast, agile, resilient, secure, human, connected digital transformation.