The ServiceNow® Manufacturing Commercial Operations (MCO) application provides a comprehensive solution to manage the entire post-sales life cycle of your products, subscriptions, and services. With the latest Yokohama release, the Manufacturing Commercial Operations application has been enhanced and updated to include powerful new features designed to support manufacturers more effectively.
Sales Promotion Management
Manufacturing OEMs (Original Equipment Manufacturers) frequently launch sales promotion campaigns to introduce new products, boost sales of existing lines, or clear aging inventory. These campaigns often include targeted promotions tailored to specific demographics, such as senior citizen or veteran discounts. Channel partners are responsible for extending these promotions and discounts to end customers during sales transactions. Subsequently, OEMs reimburse these channel partners for the associated promotional costs.
The MCO application facilitates seamless collaboration between OEMs and their dealers by streamlining the management of sales promotions and claims. The sales promotion framework within MCO allows OEMs to publish and manage promotional campaigns efficiently. At the same time, it enables channel partners to submit claims for reimbursement after completing product sales transactions under the terms of these promotions.
By leveraging this framework, manufacturers can ensure better transparency, faster processing of promotional claims, and stronger alignment between OEMs and their sales channels.
In the Zurich release, MCO customers will get the following:
- Sales promotion management data model
- Manufacturing core data model
- Claim common data model
- Manufacturing dealer management data model
- Create, publish and manage sales promotion campaigns
- Dealers can submit claims for sales promotions that were used in product sales
- Review, approve or reject sales promotion campaign claims
The Manufacturing sales promotion management advanced plugin allows the users to use the above features. Additionally, the claim submission process and the claim review and approval process are both rendered using playbooks. The playbook is made available to the following persona:
| User | Description |
| Manufacturing Operations Admin |
|
| Sales Promotion Manager |
|
| Claims Agent |
|
| Dealer Sales Agent |
|
| Dealer Operations Admin |
|
- New -
- Sales promotion creation and publishing.
- Submission of claims by dealer using the playbook on the dealer portal.
- Review and approval of the claims by the claims agent on the CSM workspace.
- Claim submission and review and approval are both rendered using playbooks and related activities.
- Changed - N/A
- Fixed - N/A
- Removed - N/A
Fore more details, please refer to the release notes below.
N/A